Please note: You must have a strong grasp over the basics of the English Language, e.g., grammar, vocabulary, and syntax. This is NOT a beginner-level course for learning the English Language; therefore, you must be proficient at the time of enrolment in order to increase your professional impact and connect with different audiences.

Overview:

Effective communication is one of the keys to a successful career no matter what field you work in, and many different skills contribute to a professional's capacity to communicate well. The objectives of this program are to help you improve the ability to:

• Know the elements of credibility - how to gain it, and how to lose it.
• Formulate an effective communication strategy for any message, in any medium, and in any situation.
• Write & speak clearly, concisely, considerately and convincingly to create goodwill and ensure inclusivity.
• Demonstrate the use of basic and advanced effective writing techniques that today's technology demands, including anticipating audience reactions.
• Create dynamic formal & informal presentations, speeches and talks that are delivered with confidence and poise.
• Develop a persona that exudes confidence and professionalism through the effective use of content, words, body language, and tone of voice.
• Develop the essential competencies of successful influencers & employ persuasive strategies to overcome resistance.
• Recognize and address situations with co-workers that result from problematic behavior.
• Communicate efficiently in a crisis and conflict scenario to ensure collaboration.
• Design strategies that proactively set the stage for a problem-free work environment and minimize the negative impact of difficult behaviors and different crisis scenarios.
• Develop team and interpersonal skills that contribute to effective and satisfying personal, social and professional relationships.

Learning Outcomes:

By the end of the program you will be able to:

• Understand the importance of communication as a strategic process
• Make communication decisions with an aim to achieve credibility and to increase your professional impact
• Be aware of stylistic, pragmatic and linguistic concerns specific for various professional contexts
• Craft professional messages catering to different rhetorical situations i.e. different purposes, audiences and contexts
• Become impactful public speakers who use Aristotelian rhetorical strategies, voice and body language to project confidence, command attention and connect with any audience
• Employ rhetoric and persuasive strategies to engage the audience, motivate them and call them to action
• Use influencing techniques to develop credibility, negotiate successfully and pitch ideas
• Discover tools and techniques that promote realistic expectations, maintain a peaceful working environment, encourage constructive feedback, and help resolve any conflict when it arises
• Understand the physiology and psychology of a crisis in order to devise mitigation, response, and reputation repair strategies
• Understand your unconscious biases and learn to overcome them
• Understand others and build better personal & professional relationships

Please note: We provide tailored versions of our courses to cater to the specific needs of organisations. The pricing for customised courses may differ from that of our open-enrollment courses. For more details on pricing and instructor information, kindly reach out to us via email at??ces@lums.edu.pk.