Course Overview:

This 6-week evening programme is designed for content creators, coaches, business owners, and niche experts who want to launch a podcast, build a personal brand, and turn their voice into a sustainable income stream. Using the LUMS CES recording studio, participants go from zero to a live applying entrepreneurial thinking at every step. No technical experience required. Sessions run 3 hours each, once a week in the evening.

Learning Outcomes:

By the end of this course, the students should be able to:

• A live, published podcast with at least 2 complete episodes

• A personal brand strategy across audio and social media

• A media kit ready to pitch to sponsors

• Hands-on experience in the LUMS CES professional studio

• A 90-day growth plan to keep momentum after the course ends

Course Outline

Ramma Shahid

She is a multi-award-winning communications and public affairs expert, broadcast professional, entrepreneur, and strategic adviser with more than 15 years of experience across the UK, Pakistan, and the United States. Named to the Women in PR 40 Over 40 Power List UK 2025, she is a UN Women UK CSW68 Delegate, AI Advisory Board member at the Fawcett Society UK, and a U.S. State Department IVLP Fellow. She is also the founder of Beti, an advocacy platform for women and girls that has received recognition at both local and regional levels.

Application Process:

Participants must register online through the CES website by clicking on their desired course and filling out a one-page form. Before starting the registration process, please ensure that you have the following:

- A passport-sized photograph for the CES smartcard. It should be against a white background.

- Correct CNIC details.

Incorrect information provided during the registration process will lead towards cancellation of your enrolment at any stage, and participants will not be entitled to claim a refund.

Once you have completed your online registration, you may proceed to the payment section. You have two options:

1. Pay online using your bank debit/credit cards through LUMS online payment system https://pay.lums.edu.pk

2. Download the fee voucher and deposit cash in any branch of the designated banks specified on the fee voucher.

Once the payment has been made, you will receive a confirmation email within 24 to 48 working hours, and your payment status will be updated to "ENROLLED" in the online application portal.

Installment:

KalPay Taleem offers monthly installments for all CES on-campus courses and workshop fees. For more details, contact via WhatsApp at 0328 3044414 (working hours - 9:30 AM to 6:00 PM), or visit taleem.portal.kalpayfinancials.com/sign-up to apply!

Note: CES may cancel or postpone a course due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund registration/processing fee (if any) but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.

Please go through Policies & Code of Conduct