Overview:
This course teaches how to set up and run your own ecommerce store in Pakistan & UAE. The participants will learn about effective business strategies for ecommerce and will be taken step-by-step through starting their very own ecommerce business. They will learn how to set up a Shopify store, a Facebook shop, add payment gateways, run Facebook ads, handle logistics and choose winning products.
The participants will also learn how to increase online orders on Shopify store by optimizing the website and running powerful ads, and learn how to optimize the store and improve customer experience.
Whether you are an absolute beginner to ecommerce or are looking for a blueprint for a successful business model, this is the perfect course for you!
Please note, participants will be required to bring their laptops for the course.
Learning Outcomes:
By the end of this course, the students should be able to:
Identify products that can be easily sourced and are likely to sell more online
Source products from within Pakistan and China
Set up an optimized e-commerce website with Shopify (No coding required)
Create an online brand on all online channels
Marketing: Run paid ads on Facebook, Instragram, and Messenger
Marketing: Create content and run influencer marketing campaigns
Register this business in the UAE
Set up payment gateways
Figure out logistics for their online e-commerce brand
Instructor
Founder, Jaw Me (Fitness Brand)
Product and Marketing Manager at Plugd Technologies
Application Process:
Participants must register online through the CES website by clicking on their desired course and filling out a one-page form. Before starting the registration process, please ensure that you have the following:
- A passport-sized photograph for the CES smartcard. It should be against a white background.
- Correct CNIC details.
Incorrect information provided during the registration process will lead towards cancellation of your enrolment at any stage, and participants will not be entitled to claim a refund.
Once you have completed your online registration, you may proceed to the payment section. You have two options:
1. Pay online using your bank debit/credit cards through LUMS online payment system https://pay.lums.edu.pk
2. Download the fee voucher and deposit cash in any branch of the designated banks specified on the fee voucher.
Once the payment has been made, you will receive a confirmation email within 24 to 48 working hours, and your payment status will be updated to "ENROLLED" in the online application portal.
Installment:
KalPay Taleem offers an instalment facility for participants enrolled in CES on-campus courses and workshops. If you want this option, please email taleem@kalpayfinancials.com or call at 0328 3044414 for more information.
Note: CES may cancel or postpone a course due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund registration/processing fee (if any) but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.
Please go through Policies & Code of Conduct
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