E-commerce with Shopify & Affiliate Marketing

Category: Information Technology


Date: Nov 23, 2024 - Dec 14, 2024

Duration: 4 Days

Schedule:

Saturday - 10:00 AM to 5:00 PM


Application Deadline:

Nov 13, 2024


Delivery Method: In-person

Course Fee: PKR 37500

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Overview:

The participants will also learn how to increase online orders on the Shopify store by optimising the website and how to enhance the customer journey.

Whether you are an absolute beginner in e-commerce or are looking for a blueprint for a successful business model, this is the perfect course for you!

Please note that participants will be required to bring their laptops for the course. 

Learning Outcomes:

By the end of this course, the students should be able to:

  • Identify products that can be easily sourced and are likely to sell more online.

  • Source products from within and outside Pakistan.

  • Set up an optimised e-commerce website with Shopify (No coding required)

  • Create an online brand on all online channels.

  • Digital/Performance Marketing: Run paid ads on META (Facebook, Instagram, and Messenger) and Google (GMB | YT ??? YouTube)

  • Digital/Performance Marketing: Understand Influencer Marketing Campaigns

  • Register the business as an LLC.

  • Set up payment gateways.

  • Figure out logistics for their online e-commerce brand.

We provide tailored versions of our courses to cater to the specific needs of organisations. The pricing for customised courses may differ from that of our open-enrollment courses. For more details on pricing and instructor information, kindly reach out to us via email at ces@lums.edu.pk.

Centre for Continuing Education Studies
Course Outline

Instructor

Usman Aziz
CEO, Shopistan
MBA, University of Phoenix
Master of Education, University of Phoenix
MBA, Lahore School of Economics

Application Process:

Participants must register online through the CES website by clicking on their desired course and filling out a one-page form. Before starting the registration process, please ensure that you have the following:

- A passport-sized photograph for the CES smartcard. It should be against a white background.

- Correct CNIC details.

Incorrect information provided during the registration process will lead towards cancellation of your enrolment at any stage, and participants will not be entitled to claim a refund.

Once you have completed your online registration, you may proceed to the payment section. You have two options:

1. Pay online using your bank debit/credit cards through LUMS online payment system https://pay.lums.edu.pk

2. Download the fee voucher and deposit cash in any branch of the designated banks specified on the fee voucher.

Once the payment has been made, you will receive a confirmation email within 24 to 48 working hours, and your payment status will be updated to "ENROLLED" in the online application portal.

Installment:

KalPay Taleem offers an instalment facility for participants enrolled in CES on-campus courses and workshops. If you want this option, please email taleem@kalpayfinancials.com or call at 0328 3044414 for more information.

Note: CES may cancel or postpone a course due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund registration/processing fee (if any) but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.

Please go through Policies & Code of Conduct


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