Advertising: Print, Outdoor and Digital

Sep 19, 2023 - Nov 02, 2023
Application Deadline:
Sep 17, 2023
7 Weeks
Tuesday - 6:30 PM to 9:00 PM
Thursday - 6:30 PM to 9:00 PM
Delivery Method:

This course will give an insight into the world of Advertising!

Through different advertising and marketing theories and techniques, learn the basics of selling your product. Also, you will learn how to make marketing campaigns. There will be renowned guest speakers from the Advertising world and case studies which will give you practical knowledge.

Learning Outcomes:

Advertisers will learn the art of selling ideas and how to market to your target audience. The foundation of advertising, its theories and design fundamentals will also be laid out. This course will also teach you how to develop and maintain the company image.

Please note: We provide tailored versions of our courses to cater to the specific needs of organisations. The pricing for customised courses may differ from that of our open-enrollment courses. For more details on pricing and instructor information, kindly reach out to us via email at??

Click here to view the complete course outline.
Muhammad Usman
MIBIT, IBIT University of Punjab
Associate Director Creative strategy, Hashtag Tribe

Course Fee: TBA

Note: CES may cancel or postpone a course due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund registration/processing fee (if any) but will not be responsible for any other related charges/expenses including cancellation/change charges by airline and travel agencies.

Please go through Policies & Code of Conduct

Participants must register online through the CES website by clicking on their desired course and filling out a one-page form. Before starting the registration process, please ensure that you have the following: 

- A passport-sized photograph for the CES smartcard. It should be against a white background. 

- Correct CNIC details. 

Incorrect information provided during the registration process will lead towards cancellation of your enrolment at any stage, and participants will not be entitled to claim a refund.

Once you have completed your online registration, you may proceed to the payment section. You have two options: 

1. Pay online using your bank debit/credit cards through LUMS online payment system 

2. Download the fee voucher and deposit cash in any branch of the designated banks specified on the fee voucher. 

Once the payment has been made, you will receive a confirmation email within 24 to 48 working hours, and your payment status will be updated to "ENROLLED" in the online application portal.


KalPay Taleem offers an instalment facility for participants enrolled in CES on-campus courses and workshops. If you want this option, please email or call at 0328 3044414 for more information.